BENEW Sandbox

When Cancer Came Calling

Several months ago a networking newsletter landed in my email inbox. As I perused it one particular article stood out, and I knew for certain that one day I would have to write about it.

It was the story of Rachel Troxell - a breast cancer patient who turned her misfortune into good fortune for other women. Frustrated with the selection of lymphedema compression sleeves (lymphedema is a side effect of breast cancer treatment that causes permanent swelling in the arm) Rachel started LympheDIVAS:  A decorative line of compression sleeves.

I am way too familiar with the rough textured, heavy, hot, beige sleeves that Rachel rejected and ingeniously redesigned, because they were the kind my sister Margaret Newborg wore for many years before she passed away in 2008. Sadly, Rachel succumbed to breast cancer as well that year but her legacy lives on with her company, now run by her loving parents and brother.

Recently I attended the S.H.E. Summit where Tiffany Jones shared her recurring battle with breast cancer that led to her founding the Pink Chose Me Foundation and the creation of the Love In the City TV pilot that was picked up by Oprah Winfrey's OWN Network.

And then, there is my dear, uber talented friend Rainey Day Erwin, who I always knew would turn cancer into another one of her amazing art forms, which are featured below!

  For a design consultation, Rainey Day Erwin can be reached at

  For a design consultation, Rainey Day Erwin can be reached at

Cancer came calling but these three remarkably talented women just showed it the door!